Founder and designer
I believe your story and style is what turns curious visitors into lifelong customers. I approach every client like starting a new relationship. I ask all the right questions and get to the root of what makes your business truly special. I design your brand and website in a way that shows your unique value and goes to work for you, winning over clients and hearts.
Get to KNOw nichole collins
the creation of bigwild studio
the brand story
I started bussing tables at a local Mexican restaurant when I was 15, and from that moment on, the service industry shaped my life.
I’ve worked nearly every position in culinary operations, and eventually, my path led me to Cal Poly Humboldt where I joined the corporate dining services team. Before long, I found myself in the marketing department — and it was like everything clicked. That’s where I discovered my love for digital design.
I enrolled in Chico State’s Digital Marketing program and immersed myself in the world of strategy, branding, and online storytelling. While I learned every aspect of digital marketing, I kept getting pulled back to the artistic side. That’s where my obsession with Showit started and blossomed.
Now, I get to merge all of that experience into work that helps others in the industry bring their vision to life online.
gratefully growing with you, Nichole
Big Wild creates intentional, story centered design that helps entrepreneurs
show up with confidence, connect with their community, and build brands that feel like home.
vision and values
a business built on faith, perseverance, and community
I love the local food and hospitality scene. It’s been my life for decades, and it’s something I believe deeply in supporting. We live in a region that’s ripe with potential — Humboldt County is a beloved Redwood Forest Destination, for national and international tourism. We have world-class ingredients, passionate small business owners, and a tight-knit creative community. Since the collapse of the "green" economy, local businesses are more important than ever.
This work is about more than websites. It’s about helping Humboldt come back stronger through beautiful branding, clear storytelling, and design that connects.
I also serve as Ocean Friendly Restaurant Coordinator for the Surfrider Foundation, Humboldt Chapter. It’s incredibly rewarding to help restaurants embrace sustainability and show their love for our local beaches. (Fun fact: I was the Sustainability Coordinator on the Cal Poly Humboldt campus, too!)
proud member
business network international
my works
ocean friendly business program coordinator
dedicated to life long learning
obsessed with showit for obvious reasons
she took the time to get to know me and turn all my dreamy ideas into a cohesive brand. I'm obsessed with my website.
- Cheri Cordoni, mobile bar owner
